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Monday Edition - Sep 30
AI News, Tools, Prompts & Use Cases
Jonathan Parsons (JP)
September 30, 2024
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TOP STORY
OPENAI AS WE KNEW IT IS DEAD
OpenAI, once a nonprofit focused on developing safe AI for the public good, is now transitioning into a fully for-profit entity under CEO Sam Altman. This shift, which includes Altman gaining equity worth billions, signals a dramatic departure from the company’s founding principles of prioritising safety and humanity over financial returns.
Originally structured to prevent profit-driven motives, OpenAI is now poised to prioritise investor interests, raising concerns about the future of AI safety. This transformation follows years of gradual changes, including the creation of a for-profit subsidiary to attract investments from companies like Microsoft.
Critics argue that OpenAI’s shift could exacerbate risks posed by AI, as the company now focuses more on financial gains than on mitigating potential dangers. With the nonprofit board’s control essentially diminished, many are concerned about the long-term implications for AI safety and transparency.
Former employees and AI experts are calling for stronger regulation, urging that the unchecked commercialization of AI could have far-reaching consequences. OpenAI’s move has sparked debate, amplifying calls for more robust oversight to ensure the development of AI remains aligned with public interest rather than profit-driven motives.
NEWS
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10 AI TOOLS FOR COPYWRITING
Jasper AI: A popular tool that helps with writing marketing copy, blogs, and social media content, offering various tones and styles to suit different needs.
Copy ai: Designed to generate high-converting copy for websites, ads, blogs, and more, this tool simplifies the process of creating content with minimal input.
Writesonic: This AI-powered writing assistant generates content for blogs, emails, ads, and landing pages, helping creators streamline their writing process.
Rytr: An AI content generator that helps users craft emails, blogs, social media posts, and more, using predefined tones and formats.
Copysmith: Specializes in generating product descriptions, ad copy, and website content, with a focus on helping e-commerce businesses scale their copywriting efforts.
Wordtune: A writing assistant that helps rewrite sentences, improve tone, and enhance clarity, making it easier to refine and perfect your copy.
Anyword: Generates optimised marketing copy with predictive performance scores, helping users craft content that resonates well with their target audience.
WriteCream: Offers tools for generating copy for ads, outreach emails, and social media, designed to boost engagement and drive conversions.
CopyMatic: Uses AI to write content for blogs, landing pages, and marketing campaigns, focusing on SEO optimisation to increase visibility.
PepperType.AI: Generates creative content ideas and marketing copy, including social media posts and ad copy, making it easy for marketers to create compelling content.
AI IMAGES OF THE DAY
NIKE AIRMAX HYBRID CONCEPTS
USE CASE PROMPT
SUBSCRIPTION MODEL
Prompt:
Create a comprehensive marketing strategy for our subscription-based <service/product>.
Develop positioning and messaging that emphasises the value of ongoing subscription over one-time purchases.
Design acquisition campaigns targeting different customer segments with tailored value propositions. Outline retention strategies including engagement programs, loyalty rewards, and upgrade paths.
Propose ways to reduce churn through predictive analytics and targeted interventions.
Create a content strategy that supports both acquisition and retention goals.
Finally, recommend metrics to measure subscription growth, customer lifetime value, and overall program health.
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