Tuesday Edition - Aug 13

Onboarding, step-by step documentation, documenting workflows. This documentation takes time to create and then more time deploy to the organisation.

It’s time you let AI do the explaining for you. Guidde is an AI-powered tool that helps you explain the most complex tasks in seconds with AI-generated documentation.

• Turn documentation into stunning visual guides

• Save valuable time by creating video documentation 11x faster

• Use it to document workflows for your teammates, share insights across your company, train and onboard new hires, and much more

• Brand new features like video intros and outros, and an improved editor

Simply click capture on the Guidde browser extension and the app will automatically generate step-by-step video guides complete with visuals, voiceover and call to actions.

Guidde is used and trusted by 50,000+ users and is rated 5/5 stars on the Google Chrome store.

Check it out here

TOP STORY

FLIGHTY ENHANCES TRAVEL EXPERIENCE WITH AI-POWERED DELAY PREDICTIONS

The popular flight tracking app, Flighty, has launched a significant update in its version 4.0, introducing an AI-driven feature that predicts flight delays and explains their causes.

This enhancement utilises machine learning alongside extensive aviation data, allowing users to receive alerts about potential delays up to six hours before airlines officially announce them.

With this new functionality, travellers can better prepare for their journeys by understanding the reasons behind delays, which may include factors such as late-arriving aircraft, weather conditions, and ground issues.

The feature is available through the app's Pro plan, which costs $49 annually, or a weekly pass for $4.

Flighty aims to transform the travel experience by providing timely information, enabling users to adjust their plans accordingly and minimise the inconvenience of waiting at the airport.

This update marks a notable advancement in travel technology, promising to enhance the way passengers manage their flight schedules.and machine, and that ethical guidelines are in place to protect against unintended consequences.

NEWS

OpenAI shares GPT-4o System Card to show focus on safety and alignment

Nvidia creates tools to control robots with Apple Vision Pro

ChatGPT now lets free users generate up to two images per day made by DALL-E 3

OpenAI Warns Users Could Become Emotionally Hooked on Its Voice Mode

(Click the links to learn more) 

CREATOR SPOTLIGHT

LINDSAY ROSENTHAL - Learn about Gen Z + AI | AI Speaker

10 WAYS AI CAN AUTOMATE YOUR MARKETING ⏰

Content Creation Assistant: 
AI can help generate content ideas, write headlines, craft social media posts, and even personalize email marketing messages. (Example Tool: Jasper)

Automated Reporting & Analytics: 
Ditch the manual data crunching! AI can analyze marketing campaign performance, identify trends, and provide actionable insights. (Example Tool: Marketo Engage)

Supercharged Audience Segmentation: 
AI can segment your audience based on demographics, interests, and behaviors, allowing for highly targeted marketing campaigns. (Example Tool: Salesforce Marketing Cloud)

AI-Powered Chatbots: 
Provide 24/7 customer support, answer FAQs, and qualify leads, freeing up your team for more complex interactions. (Example Tool: ManyChat)

Smart Ad Targeting: 
AI algorithms can optimize your ad spend by identifying the right audience and delivering personalized ads at the right time. (Example Tool: Facebook Ads Manager with Automated Rules)

Predictive Analytics: 
Gain insights into customer behavior and predict future trends, allowing you to tailor marketing efforts for maximum impact. (Example Tool: IBM Watson Marketing)

Personalised Customer Journeys: 
Craft unique experiences for each customer by leveraging AI to recommend products, content, and offers relevant to their needs. (Example Tool: Adobe Experience Cloud)

Social Media Listening & Engagement: 
AI can monitor social media conversations, track brand sentiment, and identify potential brand advocates. (Example Tool: Brand24)

Automated Image & Video Optimisation:
Resize images, generate captions, and optimize video content for different platforms, saving you tons of time. (Example Tool: Crello)

A/B Testing on Autopilot: 
Conduct A/B tests for landing pages, email subject lines, and ad copy, letting AI identify the best-performing options. (Example Tool: Optimizely)

AI IMAGES OF THE DAY

SMILING ANIMALS CONCEPT

CAMPAIGN OF THE WEEK

DUA LIPA JOINS FORCES WITH PORSCHE

USE CASE PROMPT

PRODUCT LAUNCH

Prompt:

Create a comprehensive marketing strategy for the launch of our new <product/service>.

Begin with a detailed analysis of the target market, including customer needs, competitor offerings, and industry trends.

Develop a unique value proposition and key messaging points that differentiate our product.

Design a phased launch plan, including pre-launch teaser campaigns, launch day activities, and post-launch engagement strategies.

Create a multi-channel marketing mix that leverages owned, earned, and paid media.

Develop concepts for a launch event, considering both in-person and virtual options. Outline a PR strategy to secure media coverage and reviews.

Propose influencer partnerships and early adopter programs to build buzz.

Create a content marketing plan to educate the market about our product's benefits and use cases.

Design a sales enablement strategy to equip our team with the tools and knowledge needed for a successful launch.

Finally, recommend KPIs and tracking methods to measure the success of the launch across awareness, adoption, and revenue metrics.

IN CASE YOU MISSED THEM