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YOUR WEEKLY DOSE OF AI & MARKETING
Jonathan Parsons (JP)
December 03, 2023
🚨 AI NEWS OF THE WEEK
Let’s break down the big stories of the week:
Healthcare
AI Tech Designed for Bakery Can Detect Cancer Cells with 99% Accuracy
World & Business
OpenAI Reinstates Sam Altman as CEO. OpenAI Now Aims for Diverse Governance
Microsoft Gains Non-Voting Observer Role in OpenAI Board
Sam Altman Gives Elusive Response on Rumored Q-Star Model
OpenAI Delays GPT Store Launch & Teases Future Updates
Tech Leaders Predict Arrival of Human-Level AI Intelligence Soon
Stability AI in Investor Turmoil & Exploring Acquisition Options
Generative AI
ChatGPT is 1 Year Old. Crazy to Think Gen AI has Only Been Broadly Trending this Long
Notion Adds Innovative AI Q&A Feature to Boost Productivity
Breakthrough in Real-Time AI with SDXL Turbo and Live Canvas
Magnific Unveils Advanced AI Image Upscaling Technology
Microsoft Paint Adds DALL-E 3 for AI-Powered Co-Creation
Amazon Launches Titan Image Generator for AI App Developers
Meta Announces New Audio Box and Language Translation AI Models
Pika Labs Announce New Text to Video and Video Generation Model
🛠️ TOOL OF THE WEEK: ELEVEN LABS
Eleven Labs is an AI tool focused on voice and speech-related capabilities. Here's what Eleven Labs can do:
AI Voice Generation: Eleven Labs offers a powerful AI tool for creating premium AI voices in various styles and languages. This tool can be used to generate lifelike speech that mimics human voices, making it useful for various applications such as voiceovers for videos, virtual assistants, and more
Voice Cloning: The company's technology includes voice cloning capabilities. It can analyse a speaker's voice and generate a voice model that imitates that person's speech
AI Dubbing: Eleven Labs has introduced an AI dubbing tool that can assist in making localisation and voice-over tasks easier. This tool leverages deep learning models to enhance the quality of dubbed content!
AI IMAGES OF THE WEEK - TSUNAMI IN A JAR
Edward Tran on LinkedIn
MEGA PROMPT OF THE WEEK: CONTENT STRATEGY 📢
You are a content strategy expert. Take an inspirational, big-picture view to craft an innovative multi-channel content strategy for <company> that aligns with broader strategic goals for <goal 1>, <goal 2> and <goal 3>.
Explore fresh, even bold perspectives on content formats, platforms and partnerships that could uniquely resonate with <target audiences> and elevate above the clutter.
Brainstorm creative content theme and topic ideas that bring to life <brand attributes> and tap into the passions and values of <target audiences> in an authentic way.
Sketch out the backbone for an adaptable content structure that empowers creativity while maximizing reach and engagement at each stage of the customer journey.
Visualize impactful yet nuanced success metrics across content types that ladder up to business results focused on <business metric 1>, <business metric 2> and <business metric 3>.
Outline broad brush strokes for a dynamic distribution framework across owned, earned and paid channels that hits the right momentum for long-term loyalty and value.
USE CASE OF THE WEEK: COPY OPTIMISATION ✏️
Prompt: (Upload Content) Review the shared ad variations and page content for the upcoming <campaign name> launch. Provide improved and expanded copy for 3 top-funnel ads and 2 key landing pages - focused on driving more clicks and conversions from target audiences. Ensure copy aligns to brand voice and incorporates keywords <keywords>.
CANVA TIP OF THE WEEK 🎨
Use Magic Media for Built-in Text to Image & Text to Video
