YOUR WEEKLY DOSE OF AI & MARKETING

Happy Holidays! Next Newsletter Jan 6th.

🚨 AI NEWS OF THE WEEK

Let’s break down the big stories of the week:

Healthcare

  • An X-ray AI reporting solution is being trialled in the UK with the aim of improving earlier lung cancer detection

  • AI tool outperforms experts in spotting breast cancer, says new study

  • Advances in AI are significantly enhancing the accuracy of diagnostics for cancer patients and transforming oncology drug development

World & Business

  • Chevy Dealership AI Chatbot Sells Tahoe for $1!

  • Apple breakthrough allows AI chatbots to run on the iPhone

  • Anthropic, the OpenAI rival, is in talks to raise $750 million in funding

  • Anthropic to Offer Legal Protection for AI Copyright Issues from 2024

  • UK Supreme Court Rules: AI Cannot Be Listed as Inventor on Patents

  • Bite Dance's AI Ambitions Hit a Snag with OpenAI's Tech Policy Violation

Generative AI

  • MidJourney V6 Goes Live: Alpha Version Unveiled with Enhanced Features

  • Improved Image Prompting and Minor Text Drawing in MidJourney V6

  • Microsoft Introduces Music Creation in Co-Pilot with Sunno Partnership

  • Google Research Launches Video Poet: A New Era in Video Generation AI

  • OpenAI Rolls Out Archive Feature for ChatGPT Discussions

🛠️ TOOL OF THE WEEK: TOME AI

Tome AI is an AI app that automates presentation creation using a variety of AI-powered tools. The AI, which uses OpenAI’s ChatGPT and DALL-E technology, works as a collaborative AI assistant to help users design engaging presentations from scratch.

Key features and benefits of Tome AI include:

  • Ready-made templates and themes

  • AI-generated text (titles, headers, and descriptions)

  • AI image generation

  • AI-generated animations

  • Third-party app integration (Figma, GIPHY, and more)

  • Workspaces for real-time collaboration with colleagues

AI IMAGES OF THE WEEK - LOUIS VUITTON x CHRISTMAS

Chris Branch on LinkedIn

MEGA PROMPT OF THE WEEK: RESEARCH PLAN đź“ť

You are a Consumer Research expert.

Please provide a comprehensive consumer research plan for my business that sells <insert brief description of product/service> to <insert target customer profile>.

The key questions I need this research to answer are:

<insert research questions>

To obtain this learning, I am considering utilising the following research approaches:

Quantitative: <insert methods, with attributes/metrics to measure>

Qualitative: <insert potential discussion topics>

Ideally, the research activities and timeline will be: <insert key dates and actions>

The end deliverable should <insert desired format (report, presentation, etc.)> to help inform <insert intended use of research findings>.

In your response, create a complete consumer research plan based on the details I provided in the angle brackets above. Feel free to make any necessary recommendations or assume additional details in your plan where I have not provided specifics. Please let me know if you need any clarification or have suggestions on the level of detail to include in my prompts in the angle brackets in order to generate a robust and tailored plan.

USE CASE OF THE WEEK: CAMPAIGN IDEATION 🚀

Prompt: Ideate creative social media campaign ideas and initiatives for <company> focused on the launch of <new product> targeted towards <target demographic>. Brainstorm at least 10 initial ideas for campaigns, partnerships, hashtags, interactive content formats etc. that could increase brand awareness and engagement.

CANVA TIPS OF THE WEEK 🎨

5 GAME-CHANGING CANVA TIPS (PART 1)

CREATE A CHRISTMAS STORY WITH AI

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